Tagged - Brand strategy

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Sunset or EOL a Software Product in a Cloud Environment By following established EOL guidelines, companies can effectively communicate with their customers about the EOL process, including timelines, migration options, and data...
Brand Architecture Strategy Template The Brand Architecture Strategy Template is a tool for creating a coherent brand identity that enables businesses to launch new products and services, prepare for...
Build a More Effective Brand Architecture Storyboard This blueprint helps create a coherent brand architecture, enabling easy launches of new products and services, preparing for acquisitions, and modifying brand strategy. It...
Build a More Effective Brand Architecture Investing in brand awareness is crucial for companies to stand out from their competitors and continue to grow in a sustainable manner. Successful brand awareness programs...
The State of Technology Company Mergers and Acquisitions in 2023 and the Subsequent Branding Requirements This article covers how venture capital (VC) and private equity (PE) firm investors in technology companies, and software vendors are adapting to the recent inflation,...